Content Strategy & Design

• Gather requirements from stakeholders and contribute to product discussions to ensure content aligns with goals and user needs.
• Act as a content design consultant, proposing solutions that balance usability, clarity, and brand tone.
• Define and maintain a tone of voice tailored to target audiences and market context.
• Craft microcopy for labels, buttons, menus, error messages, tooltips, notifications, and onboarding flows.
• Ensure precise terminology, intuitive content hierarchy, and logical navigation.
• Identify and address inconsistencies or redundancies in language and messaging.
• Maintain and update customer guides, release notes, and technical documentation.

Prompt Design & Optimization

• Design, write, and iterate AI prompts for product features, ensuring outputs are accurate, relevant, and on-brand.
• Collaborate with AI engineers and data scientists to fine-tune prompts based on product requirements and user feedback.
• Optimize prompt phrasing, instructions, and context to improve AI-generated responses.
• Conduct prompt evaluations using predefined success criteria and run A/B testing where applicable.
• Detect failure patterns and implement targeted prompt adjustments.
• Maintain a structured prompt library with version tracking, use cases, and performance metrics.
• Explore advanced prompting methods (e.g., few-shot prompting, chain-of-thought, role-based prompts) and assess applicability.

Research & Analysis

• Analyze user journeys and behavior data to uncover insights and refine content strategies.
• Evaluate AI-generated content for quality, clarity, and alignment with user and product goals.
• Stay updated on industry trends, emerging technologies, and UX writing best practices.

Cross-functional Collaboration

• Align prompts and content with feature logic, success metrics, and overall product strategy.
• Collaborate closely with UX designers, product managers, and engineers throughout the development process.
• Contribute to workflow optimization and process improvements within the content team.
• Provide input for evolving brand voice and style guidelines.
• Recommend training and knowledge-sharing initiatives to enhance team skills.

Required:

• 1+ years in a content-related role (UX Writing, Content Design, Technical Writing, or Content Marketing).
• Proficiency in English is preferred, especially strong writing and reading skills in English.
• Understanding of UX principles, user psychology, and behavior patterns.
• Experience with content design for web and mobile applications.
• Ability to simplify and clearly communicate complex ideas.
• Familiarity with Agile product design processes.
• Basic proficiency with Figma for integrating content into UI designs.

Preferred:

• Experience in e-commerce, especially Shopify or similar platforms.
• Proficiency with AI tools for content creation and evaluation.
• Familiarity with tools like Confluence, JIRA, ClickUp, or Airtable.

We believe that motivation & personality of the employees are the only shortcut to the promotion of the corporate and contributions to the society. We will try our best to create a corporate environment where all employees can realize their dreams and goals.

Featured benefits include:

• Have opportunity to work with global merchants and join the dynamic, young and friendly project team; stable career path;
• Attractive salary based on skills and experience; 13th month salary & seniority bonus; Employee’s marriage, maternity bonus; Birthday voucher gift;
• Annual salary review;
• PTI Healthcare, annual health check;
• Regular technical seminar & external/ internal training courses;
• Providing free coffee, tea & snack;
• Internal engagement events: Team-building; Town-hall, birthday gift voucher, mid-autumn, new year and kick-off parties, yearly company trip;
• FireGroup Sports Clubs: Running, Football, Badminton, etc;
• Laptop/ PC/ Monitor are provided