FireGroup Certified as Great Place To Work™: Fostering our journey to build a great culture for our people
FireGroup Certified as Great Place To Work™: Fostering our journey to build a great culture for our people

FireGroup Technology is proud to announce our certification as a Great Place To Work, a globally recognized accolade for companies that prioritize workplace culture. This certification is the result of a transparent employee experience survey process, which assesses participation rates, positive evaluation ratios, and consensus on workplace environment, leadership vision, and employee recognition and benefits policies. The certification is supervised to international standards by Great Place To Work®

About Great Place To Work®

Great Place to Work® is the global authority on workplace culture. Since 1992, they have surveyed more than 100 million employees around the world and used those deep insights to define what makes a great workplace.

Great Place to Work® helps organizations quantify their culture and produce better business results by creating a high trust work experience for all employees. Their unparalleled benchmark data is used to recognize Great Place to Work-Certified™ companies and the Best Workplaces™ in the US and more than 60 countries, including the 100 Best Companies to Work For® and World’s Best list published annually in Fortune. 

The Great Place To Work certification uses a methodology to evaluate Excellent Workplaces through the Trust Index© Employee Survey, measuring three key relationships that drive employees’ experiences at work – with their leaders, colleagues, and their own jobs – across five comprehensively explored aspects: Credibility, Respect, Fairness, Pride, and Camaraderie. Many large companies around the world, such as Cisco, Hilton, Accenture, Atlassian, and companies in Vietnam like Bosch Global Software Technologies, Marvell Technology, Cisco Systems Vietnam, etc. have trusted the surveys and certifications from Great Place To Work® to assess their workplace culture.

FireGroup meets the Great Place To Work benchmarks for Certification

With an impressive 96% of our Firers, participating in the survey, we have received overwhelmingly positive feedback across five key areas: Credibility, Respect, Fairness, Pride, and Camaraderie. Our 2024 Trust Index© survey highlights include: 98% of Firers said, “I am able to take time off from work when I think it’s necessary”, 93% of Firers agree that “People here are treated fairly regardless of their gender” and 92% said “People celebrate special events here”.

Additionally, Respect and Camaraderie were two crucial areas that helped FireGroup achieve this certification. Respect was assessed based on Support, Collaboration, and Caring, while Camaraderie was evaluated on Intimacy, Hospitality, and Community. These results demonstrate our efforts to create a workplace that not only prioritizes individual growth but also fosters a sense of joy, togetherness, and belonging among our employees.

Through proactive learning initiatives, our Firers have access to diverse learning methods tailored to their preferences. This includes Udemy learning accounts for all, customized learning paths for different functions, and specialized programs for leadership teams and various divisions.

We also enhance employee connections through a monthly/ quarterly team bonding fund and engagement clubs such as football, badminton, and running. Social events are organized throughout the year, with special celebrations almost every month. These events provide opportunities for our team members to socialize, bond, and participate in activities across different teams and divisions.

“The positive feedback from our employees marks the beginning of an exciting journey in FireGroup’s development. While we are honored to be certified, our goal is to continually build a great culture. We believe this commitment will guide us on the path to becoming a great place to work, where every member experience happiness, mastery, and pride.

Building a Great Culture to Reach Greater Heights For Our People

FireGroup Certified as Great Place To Work™

A Great Culture and A Great Place To Work For Our People

We believe that a great culture makes for a stronger company overall. At FireGroup, we aspire to become an inspirational company, and building a strong culture is the path to achieving this goal.

Marking over seven years of conquering the e-commerce world, we now have nearly 200 employees across our offices in Ho Chi Minh City and Da Nang. With an average age of 28-30, our team embodies creativity and courage. Together, we are dedicated to creating a work environment where every member feels happy, achieves mastery, and takes pride in their work.

This past year until now, we have heavily invested in culture, recognizing its potential for fostering sustainable growth. We follow our guiding principles, which include our “Why” – why our business exists, “How” – how we realize our “Why,” and our Core values – the traits our Firers aim to live by and embody in their lives. These key attributes are evident in every step of FireGroup’s journey:

  • FireGroup’s Why: To empower people to live their entrepreneurial dreams through success in e-commerce.
  • FireGroup’s How: By providing innovative and effective solutions that creatively lower barriers, simplifying every aspect of the e-commerce journey to make it accessible to everyone with ease.
  • Our seven core values: Courage, Empathy, Creativity, Teamwork, Growth, Ownership and Trust.

Building a great culture, combined with valuable insights from the Trust Index© survey, will help us gradually create a work environment that goes from good to great. Our goal is to foster an environment that inspires everyone.


FireGroup envisions and strives to make an e-Commerce world where every merchant can succeed a reality. Since our founding in 2016, we have specialized in providing a comprehensive portfolio of category-leading SaaS products for the global e-Commerce market, including online store development, store management, sales & marketing automation, and almost every aspect of running an online business. After almost a decade in the market, we are loved by over 450,000 merchants and enterprises across 175+ countries and highly trusted by our globally renowned partners such as Shopify, BigCommerce, WooCommerce, Google, Meta, TikTok, and Amazon.

If you want to share our core values and develop your career with FireGroup, please check out the career opportunities HERE.